Redefining a legacy.
The Downtown Modesto Partnership came to us with a tall order, they needed to remove the perception of the area being old and stuffy and reframe it as bright and vibrant hotspot without sacrificing its history.
The logo uses the grid formed by the streets of Downtown Modesto to inform it’s construction. The simplicity of the logo lends itself to the modernization that was the goal of the DoMo Partnership and to a nearly infinite number of applications both print and digital.
We developed a robust logo set to allow usage in any situation.
More Projects
Volta Visuals – SAN DIEGO, CA
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